Requests
Solutions
From collaboration come the most valuable results.
Through ongoing dialogue with the client, a unified and coherent strategy was developed, guided by a refreshed social visual identity, more modern and aligned with current communication trends.
This translated into photo and video shoots designed to enhance the beauty of the jewelry and speak the language of the target audience.
The advertising strategy focused on expanding brand awareness and increasing engagement, especially on Instagram, the image-driven social platform par excellence
focus on... SHOOTING
In collaboration with photographer Federica Borgato, we managed the production of a photo and video shoot designed to evoke a romantic and feminine mood, where the jewelry takes center stage alongside the woman wearing it.
RedAgency’s work focused on:
Art direction
Definition of mood boards and creative inspiration
Development of the shooting list
Model selection
On-set coordination
A strategic activity aimed at supporting the brand’s positioning, strengthening its values, and expanding its recognition among the target audience.
